Call for entries is now closed.

Deadline for entries:  July 19, 2019



WHPRMS developed the Communications Review program in 1971 to recognize excellence and superior accomplishment in the practice of health care public relations and marketing. Communications Review was one of the first award programs of its kind in the country and today is widely recognized by health care communicators for its quality and credibility.

Award winners receive:

  • Printed certificates for Awards of Merit
  • Plaques for Awards of Excellence
  • Crystal awards for Judges’ Choice Awards (presented to a select number of top entries)
  • Carol Mehlberg Award (awarded to the top overall entry)

The Carol Mehlberg Award is chosen from the Judges’ Choice Awards. It most effectively demonstrates thorough planning, execution and results, as well as creativity and innovation. The award is named in honor of Carol Mehlberg, a WHPRMS member who was instrumental in establishing the Communications program and strengthening the organization. Mehlberg passed away in 1977, after a courageous battle with cancer.

This award program is open to all members and offers multiple benefits including:
· A panel of unbiased judges from the field of healthcare marketing and communications provide a
written critique and feedback on each entry.
· Award winners are recognized during a formal presentation at the WHPRMS Annual Conference.
· Letters of recognition are sent to the CEO of each winning organization.

If you need duplicate awards, please use this order form: CRDuplicateAwards.


This competition is open to all WHPRMS members. Eligible entries must have been produced and/or completed – including measured results – between July 1, 2018 and June 30, 2019. Entrant must have worked on the project being entered.


The competition will close on Friday, July 19 at 11:59 pm with no exceptions. All entries must be completed electronically through the WHPRMS Communications Review system by that time.


Payment is expected at the time of entry. Online, secure credit card processing is available through PayPal and you may pay for all your entries in one payment. You also have the option to pay by check. All checks must be mailed with a copy of the invoice. If checks are not received by Friday, August 16, 2019, it could result in disqualification. Be sure to print a copy of your invoice at the completion of the entry process for your own records.

Cost: $50 per entry

Send checks to:
Attn:  Liz Kopling, WHPRMS
5395 E. Cheryl Parkway
Madison, WI 53711

All submitted entries become the property of WHPRMS and will not be returned.

2019 Categories:

  • Collaborative Community Benefit/Public Relations Projec
  • Digital Marketing (social media, microsite, website, blogs)
  • Integrated Marketing Campaign
  • Internal Communications (Employee Communications, Internal Publications, Annual Reports, Intranet)
  • Logo/Corporate Identity
  • Media Relations
  • Micromarketing/Non-traditional Marketing
  • Physician Relations
  • Special Events
  • Traditional Marketing (Print Ads, Direct Mail, Outdoor, Radio, TV, Printed Publications)
  • Video Production

Watch last year’s webinar for more details.

2018 Winners:

MetaStar Climbs Mt. Everest
Employee Communications Project
Kristin Westphal
Agrace Enrollment Video
Video Production
Monica Cicci
Agrace Hospice & Palliative Care
GI Associates
Television Advertising
Chelsea Rank
Legato Healthcare Marketing
Back to School Backpack Collection
Collaborative Community Benefit/Public Relations Project
Kristin Westphal
This is my Journey
Media Relations
Mike Wiltse
Journey Mental Health Center
Adverse Drug Event Eblast
Integrated Marketing Campaign
Kristin Westphal
Agrace Community Newsletter
Printed Publications
Monica Cicci
Agrace Hospice & Palliative Care
Urology Associates
Video Production
Chelsea Rank
Legato Healthcare Marketing
Carbone Classroom
Social Media
Craig Robida
UW Health
Judge’s Choice
Fox Valley Hematology & Oncology Valentine’s Day Story
Media Relations
Meagan Hardwick
Red Shoes PR
Carol Mehlberg

2018 Winner Photos:

Past Carol Mehlberg Award winners:

2018 Meagan Hardwick, “Fox Valley Hematology & Oncology Valentine’s Day Story” Media Relations, Red Shoes PR

2017 Kathy Schultz and the 50th Anniversary Committee, “50th Anniversary Reunion” Special Events, UW Health

2016 Mike Wiltse, “Impact” Internal Publication, Journey Mental Health Center

2015 Corissa Runde, Jennifer Walker, John Maniaci, Wendy Hathaway, Angie Fadness, Social Media, American Family Children’s Hospital Radiothon, UW Health

2014 Stacy Lenzen, Gretchen VanDusartz, Pat Cooksey, Christiansen Creative, Social Media, “Say Ahh” ENT Clinic Promoted Post, Hudson Hospital & Clinic

2013 Haley Gilman Integrated Marketing Campaign Local Surgery is Better – Campaign Divine Savior Healthcare 6AM Marketing

2012 Gail Lobdell, Kelly Cheramy, Carolyn Hargrove, Janet Adams “St. Mary’s Centennial History Wall” St. Mary’s Hospital

2011 Bridget Thomas “A Lifetime of Health” Direct Mail Fort HealthCare

2010 Tim Doerfler, Tammy Hahn and the Patient Satisfaction Task Force Super Bowl of Patient Satisfaction Employee Communications Projects St. Mary’s Hospital

2009 Sara Silver-Traband & Stephanie Hungerford “West Tower Media Project” Media Relations – Proactive Children’s Hospital of Wisconsin

2008 James Shulkin “Caring for Lives Campaign” Fort HealthCare

2007 Heidi Lange “Many Faces” Wheaton Franciscan Healthcare

2006 Stacey Mueller “Children’s Connection” Children’s Hospital of Wisconsin

2005 James Reck “ER Snack Baskets” St. Vincent Hospital

2004 Meriter Marketing “Meriter Chest Pain Center” Meriter Health Services

2003 St. Mary’s Hospital Medical Center Memory Loss Integrated Marketing Campaign

2002 Annette Grunseth “Someone Believes in You” Bellin Health

2001 Marna Holley Gundersen Lutheran The Right Care Right Here Campaign

2000 Susen Rasmussen Aurora Health Care Gamma Knife Introductory Campaign