Use Data To Drive Your Digital Marketing Decisions!
By Ben Dillon, Vice President & eHealth Evangelist, Geonetric Marketing today is more data driven than at any point in the past and in no place is that data more available than when you’re working in the online realm.
When it comes to actually making decisions about how you’re going to approach your digital marketing as a healthcare organization, however, we’re often working with less data than we’d like. Are you investing enough to stay competitive? Is your web team staffed appropriately? Does your website have the right functionality? Are you using the right social media channels?
Ben Dillon of Geonetric will present the benchmark data from your peers to help you make better decisions about your digital strategy in a free webinar for WHPRMS members on June 5 at Noon titled The Answers You Need to Benchmark Your Web Initiates.
Can’t wait that long? Check out the infographic below! It shares highlights from Geonetric’s recent comprehensive industry survey. More than 250 healthcare marketers just like you told us their top eHealth challenges and biggest priorities for 2014. And it’s time for you to find out…is your website ahead of your peers? Or behind? Are you understaffed and under budgeted?