February 12th, 2021
In today’s disconnected COVID world, marketing’s job is harder than ever before. What worked before the pandemic isn’t necessarily going to work today. Here are 5 creative ways health systems are reaching out to patients, prospects and even donors that ...
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January 15th, 2021
My 88-year-old mother lives in a Milwaukee retirement center. A nursing home shares entrances, hallways, staff, visitors, and volunteers. The last time I visited my mom was in July, an outdoor and socially distanced interaction punctuated by the sound of ...
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December 15th, 2020
This year can’t end soon enough! 2020 will be remembered for years as a time of great upheaval and uncertainty. We are experiencing an unprecedented wave of illness and resultant economic hardship. Complicating the Federal government’s response to the Coronavirus ...
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November 13th, 2020
Nine Strategies That Address Politicized COVID-19 Opinions (While Slowing the Spread)
COVID-19 is the third leading cause of death in the United States, after cancer and heart disease. The University of Washington’s Institute for Health Metrics and Evaluation has published ...
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October 19th, 2020
Like it or not, the nature of routine, non-invasive outpatient care is changing. The COVID-19 pandemic has placed restrictions on in-facility treatment, resulting in an upsurge in demand for telemedicine visits. In response to the crisis, the Center for Disease ...
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